Game 48UpcomingRetro Sox Night

Boston Red Sox vs. Philadelphia Phillies

Saturday, June 20, 2026 4:10 PM Clear, 73°F

72%

Capacity

27,244 / 37,755

Recommendations for Game 484 total

urgentFlash Sales Agenttickets

Flash Sale — Game 48 vs. Philadelphia Phillies

10,511 unsold seats for Sat Jun 20 at Fenway Park. Retro Sox Night. Launch targeted campaign to 26,278 past attendees. 3-wave progressive discount: 10% → 15% → 20%.

$129K

Est. Revenue

mediumUpsell Agenttickets

Seat Upgrade Campaign — vs. Philadelphia Phillies

7,628 Grandstand & Bleacher holders eligible for Field Box/Loge upgrade ($40-$75 premium). Special Retro Sox Night upgrade package available. Green Monster seats available for $120 premium.

$34K

Est. Revenue

mediumUpsell Agentconcessions

Craft Beer Garden Pre-Order — vs. Philadelphia Phillies

Push Samuel Adams craft beer flight pre-orders ($22 for 4 samples) to 3,269 fans in sections along Lansdowne Street. Historical conversion: 16%.

$12K

Est. Revenue

highUpsell Agentmerchandise

Exclusive Merch Bundle — Retro Sox Night

Bundle Retro Sox Night collectible with team store purchase ($18 premium). Target 6,811 fans with high merch affinity. Limited edition creates urgency. Cross-sell with Fenway Park 100th Anniversary collection.

$15K

Est. Revenue

Per-Cap Metrics

Avg Ticket Price$70

Concessions Per Cap$28.27

Merch Per Cap$12.96

Game Info

WeatherClear, 73°F

PromotionRetro Sox Night

Day of WeekSat

First Pitch4:10 PM

Stadium Capacity37,755

Section Availability

Lower Box6,720 / 8,000

Field Level5,220 / 6,000

Club Level3,200 / 4,000

Upper Deck6,840 / 12,000

Bleachers3,720 / 6,000

Suites736 / 800

Standing Room1,344 / 3,200